|Intitulé du poste:
||Senior Brand Manager Badoit (H/F)
||92 (Hauts-de-Seine) - Ile-de-France
||Danone - Rungis, Val-de-Marne - Danone Eau France Danone is looking for Senior Brand Manager Badoit - M/W for Rungis. We are looking for an inspiring marketeer, to lead the development & re-ignite the Badoit iconic brand in France, and to inspire an agile and high potential team, to break the codes and innovate in terms of products, activation and brand communication. MAIN RESPONSIBILITIES Objectives of the role required in this position, you will be responsible to: Recommend the growth plan of the Badoit French business, including the megabrand platform strategy, and the dynamic between Badoit nature and aquadrinks, by channel (retail and out of home) Be responsible of the communication strategy, as lead country, and lead the media planning, including channel choices & investment strategy Be responsible for engaging activation plans in all touchpoints and across target groups, to drive "first choice" Manage the Badoit innovation and portfolio strategy, by successfully collaborating with R&D and consumer ...